Flypaper Blog

Many celebrities have made big, controversial headlines, but has it always been beneficial? Cancel culture is stronger than ever, and virality can change a life for better or for worse.

In the world of athletics today, performance alone no longer determines recognition— it also depends on visibility and how it’s managed. In today’s digital age, it is easier than ever to get recognized through social media platforms.  These opportunities are possible through utilizing and consistently engaging in these social media platforms. Athletes are no longer limited to being recognized by in-person performances and because of this they can showcase their talent to a mu

A quick glance at the history of advertising within motorsports

GAP has struggled to stay relevant in today’s competitive clothing market. However, their trending advertisement with global girl group KATSEYE revived their relevancy and longevity.

This blogs describes the pros and cons of using Canva, the user-friendly, professional program that is new to the graphic design game and Adobe, the program that has become industry standard and is used in millions of campaigns a year.

Influencer content feels genuine but is just advertising in disguise. This blog looks into how brands blend into everyday social media posts.

In an era where weight loss has become a public conversation, the same action can create different narratives depending on who does it.  

Sport features, landscaping, store ads, photography as a whole was more expensive and people took fewer photographs to capture time. The less expensive digital photography makes more photographs with more photographers to capture life events.

Excellent branding requires an excellent logo. Read on to learn what makes a great logo.