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What is PRSSA
Have you ever wondered what PRSSA stands for? Yea, me too. Whilst attending this class last semester, I was approached with the...
Ella Donais
Dec 1, 20223 min read


5 Ways Flypaper Can Lead to Landing That Internship
By: Wyatt Carlson What is the best way to stick out amongst the large stack of applications when applying for an internship in college?...
Wyatt Carlson
Dec 1, 20224 min read


3 Signs It's Time for a Rebrand
Rebranding is a natural component of every strong brand. But, when is it time to call MSUM Flypaper Creative Services? Rebranding signs...
Kate Schaefer
Nov 23, 20221 min read


What Are the Main Uses of Each Major Adobe Program?
Adobe started out in 1987 with Illustrator. Since then, they now have over 20+ programs to choose from. For beginners, it can be...
Ezra Paradee
Nov 23, 20222 min read


Provocative or Playing it Safe?
Do provocative advertisements enhance or hurt sales?
Isaiah Sistrunk
Nov 20, 20222 min read


Importance of Diversity in the Workplace
What is diversity? How do you define it? By definition, diversity is the practice or quality of including or involving people from a...
Alissa Lundeen
Nov 18, 20222 min read


Women in Sports Media
There’s a current TikTok sound going around talking about women working in the NFL. To quote, “This is for all the women in the world of...
Charmaine Haas
Nov 15, 20222 min read


Being a Social Media Professional at 22
Am I good at online marketing or was my generation just born into it? The generation of kids born between 1998 and 2003 were born with a...
Erika Arenstein
Nov 8, 20223 min read


Simple Ways to Boost Your Brand’s Social Media
When working on your brand’s marketing, keeping your social media fresh might be the last thing on your mind. There are so many facets of...
Katlyn Haugrud
Nov 7, 20222 min read


Rebranding
Rebranding is necessary when you are drastically changing your marketing strategies and target audience. McDonald’s is such a well-known...
McKenzie Maki
Nov 7, 20222 min read


What's it Like to Work With Real Life Clients
Working with a new client can be exciting but also very stressful. My own personal experiences have taught me this lesson. For instance,...
Tristan Ploeger
Nov 5, 20222 min read


Being an Introvert in an Extrovert Major
I haven't always been “the quiet one” in class. In high school, I was named class clown, got detention for talking too much, and had to...
MacKaelie Herr
Nov 1, 20222 min read


Grand Re-Opening Celebration!
Please join us as we celebrate a new era of MSUM Flypaper Creative Services!
MSUM Flypaper
Sep 25, 20221 min read


What Google My Business Can Do For You
If you're a business owner, it doesn’t matter how big or small your business is, and find yourself asking, “How can I help my clients...
Ethan Kohler
May 26, 20222 min read
Fashion Advertising and Influences it Has on People
The fashion industry has a significant impact on many people's lives. Most people in the developed world have heard that a number of...
Khalid Abdi
May 19, 20221 min read


My Experience in MSUM's Flypaper
Hello, my name is Tyler Duclos, and I will be writing about the experience I have had with Flypaper this semester. Going into Flypaper, I...
Tyler Duclos
May 16, 20222 min read


Dig deep. Authenticity in advertising
MSUM Flypaper Creative Services & shout out to Absolute Studios Spring 2022 Finding your creative voice can be difficult. Often, we want...
Ashley Jung
May 12, 20221 min read


Career Paths in Public Relations
Public Relations: the professional maintenance of a favorable public image by a company or other organization or a famous person. When I...
MacKaelie Herr
May 9, 20222 min read


Media Planning: The Basics
Media planning is the process of developing an effective media strategy and action plan. A media plan provides recommendations and...
Ella Donais
May 6, 20221 min read


Is Your Marketing Accessible?
The Numbers Did you know that people with disabilities make up 15% of the global population? Worldwide over 450 million people have...
Alixandra Johnson
May 2, 20222 min read
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